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PE Strategy

Over 40 years, Shamrock has developed an extensive global network while successfully investing in our targeted industries. We utilize our network, deep industry knowledge and experience to bring value to our portfolio companies.

At the Nexus of

  • Media
  • Entertainment
  • Content
  • Communication
  • Sports
  • Marketing
  • Education

what we look for

Shamrock is flexible in the structuring of investments. Given our focus on growing businesses at inflection points in their lifecycle, we look to provide the investment structure that best allows each company to achieve its potential. Whether as majority or minority investors, our role as an active, value-added partner remains consistent.

  • Media, Entertainment, Communications, Sports, Marketing and Education
  • $30 million to $300 million of equity
  • Lead investor in a control or minority position, including Buyouts, Growth Equity, and Recapitalizations

PARTNERSHIP APPROACH

We build true partnerships with management predicated on clear communication, trust, collaboration, passion for the business and respect. Through such partnerships we have been able to add strategic and operational value throughout the lifecycle of an investment.

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Branded Cities
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Carnegie
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Linden Entertainment
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Nth Degree
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Skillable
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VidMob

Operational Expertise

We take an active and engaged role to support and augment our portfolio companies to create enterprise value, such as

  • VALUE CREATION PLAN
  • STRATEGIC M&A
  • FP&A & BUSINESS INTELLIGENCE
  • GO-TO-MARKET & STRATEGY
  • BUSINESS DEVELOPMENT
  • HR & RECRUITMENT
  • SYSTEMS & TECHNOLOGY

The Growth Fund

Team

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Stephen Royer

President & Partner

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Michael LaSalle

Partner, Executive Committee

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Andrew Howard

Partner, Executive Committee

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Laura Held

Partner, Executive Committee

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Michael Wilkins

Partner, Executive Committee

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Sam Halls

Partner, Clover Fund

Media

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06.03.2025

The Lede Company Acquires Heather Leeds Greenfield’s Element Brand Group

05.27.2025

Shamrock Brings Marketing Prowess to Neocol

05.13.2025

Highwire Names 5W, Ketchum Alum Michael O'Brien as CEO

05.07.2025

Shamrock Capital Invests in Industry-Leading Sales and AI Software Consulting Platform Neocol

04.25.2025

Shamrock's Mike LaSalle Featured on "Trustees and Presidents: A Podcast for University Leaders On College Athletics"

Out of 22 different firms that bid to be our growth partner, Shamrock was the only firm that came to us with a well-thought-out growth plan for the next 3-5 years. They clearly did their homework and we liked the people, so here we are.

Corey Hynes, CEO, Skillable

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Having a keen outside eye like Shamrock is invaluable as they have helped us realize our blind spots, introduced us to smart creative execs in a number of businesses, and helped with deal structure and M&A flow. It’s clear we found the right partner to accelerate our growth.

Jeff Schwartz, President & Founder, Excel Sports

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It really was the best experience that I’ve had with an investor because of the relationships that I developed with the team. They want to stay partnered with me, and I want to stay partnered with them.

Tom Maclsaac, RBmedia

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