Portfolio
Market
Communications
Investment Date
2021
Status
Current
SpotOn
A high-growth software and payments company
SpotOn is a high-growth software and payments company that provides comprehensive solutions for restaurants and retail businesses. Known for its rapid innovation and industry-leading customer service, SpotOn offers an end-to-end platform that includes marketing, website development, ecommerce, reservations, online ordering, digital loyalty, review management, point-of-sale, and payment processing solutions.
In September 2021, SpotOn acquired Shamrock’s portfolio company Appetize, a fast-growing enterprise software company that powers food, beverage, and retail transactions for the world’s highest volume businesses—including sports and entertainment venues, theme parks, multi-unit restaurants, education campuses, and travel and leisure companies—through its advanced, fully cloud-based solutions. Following the acquisition, the combined company is positioned to expand its reach across small, midsize, and enterprise clients.