Portfolio
Market
Marketing
Investment Date
2012
Status
Previous
MarketCast
A leading provider of marketing research services serving the global entertainment industry
MarketCast is a leading provider of marketing research services serving the global entertainment industry. Through a variety of consulting services backed by rigorously scientific quantitative and qualitative research methods, MarketCast works in collaboration with marketers and researchers across the spectrum of entertainment companies in the development and execution of their marketing strategies, from early concept exploration through ancillary distribution windows. Products and services are available throughout the major release territories in the Americas, Europe and Asia, as well as emerging markets. The company is based in Los Angeles, with a presence in New York, Boston, and London.