FANDUEL ANNOUNCES EXCLUSIVE DEALS WITH 15 NATIONAL FOOTBALL LEAGUE FRANCHISES
THE LEADING DAILY FANTASY SPORTS PROVIDER NOW ALLIED WITH NEARLY HALF THE LEAGUE
NEW YORK, April 22, 2015 – FanDuel announced today exclusive alliances with 15 National Football League franchises, including the Baltimore Ravens, Buffalo Bills, Cincinnati Bengals, Cleveland Browns, Detroit Lions, Green Bay Packers, Houston Texans, Indianapolis Colts, Jacksonville Jaguars, Philadelphia Eagles, San Diego Chargers, St. Louis Rams, Tampa Bay Buccaneers and Washington Redskins. The company previously announced an exclusive, multiyear partnership with the New York Jets as well. This marks the first time a daily fantasy company has teamed up with nearly half of the league’s franchises to further enhance the NFL game-day experience.
“FanDuel has been dedicated to strategically and responsibly building long-term relationships with marquee professional sports franchises to solidify our position as the leading sports entertainment platform,” said Nigel Eccles, CEO of FanDuel. “Our users love their teams, their players, and fantasy sports, and by partnering with 15 NFL teams, FanDuel will deliver on our promise to further engage fans and meaningfully grow our brand.”
Through these agreements, FanDuel will have access to robust marketing assets ranging from in-stadium signage, including LED and scoreboard videos, to radio, television and digital advertising. Additionally, FanDuel will work with the organizations to create unique once-in-a-lifetime experiences that give fans the chance to be VIPs at their home team’s stadium, get behind the scenes access to events like the NFL Draft, training camps, and more. More information on these special opportunities will be announced in the coming weeks and months.
FanDuel is the leading one-day fantasy sports company that is transforming the world of fantasy sports with an exciting new way to play. Since 2009 FanDuel has taken the one-day fantasy sports concept from launch to paying out over $10 million in prizes every week, and growing. New public and private leagues form daily and range in size from two to thousands of players. Entry fees start at $1 and payouts happen immediately after games end. Based in New York City with an office in Edinburgh, Scotland, FanDuel is venture backed and has raised $88 million in funding to date from investors including Shamrock Capital, NBC Sports Ventures, KKR, Comcast Ventures, Pentech Ventures, Piton Capital and Bullpen Capital. For more information, visit www.fanduel.com or download the iPhone app in the AppStore.